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product marketing Archives - Gosling - Brand Design and Communications - Hertfordshire

21 Jul

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European Parkinson’s Disease Association shares animation with patients and families

July 21, 2015 | By |

Fantastic to see the European Parkinson’s Disease Association sharing our animation for Boston Scientific Neuromodulation.

View the animation for Deep Brain Stimulation patients on the Gosling YouTube channel

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16 Oct

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Latest design work : Boston Scientific ACCOLADE European product launch

October 16, 2014 | By |

Boston Scientific Europe Accolade product launchBoston Scientific, European product launch,  Accolade, product shotOur client Boston Scientific asked us to think strategically about a new product they were bringing to market and to work closely with them on a product launch concept to be used across print and digital communications in Europe. The concept was MRI Unlimited*.

MRI compatibility has benefits for radiologists and patients in terms of future MRI scans for patients fitted with pacemakers. Boston Scientific had the technical advantage of being the first to market with an MR conditional pacemaker that was compatible with both 1.5T and 3T (Tesla) scanners.

Working for the European Cardio Rhythm Management team at Boston Scientific we initially designed concepts for a printed product brochure to launch the ACCOLADE range of products.  The print communication was designed for translation and distribution across the English, French, Italian, German and Spanish markets, to a target audience of specialist cardiologists, electrophysiologists and radiologists.

View the product brochure PDF on the Boston Scientific website.

The design and production of follow-on video communications for physicians and patients have been commissioned from Gosling to help build awareness and momentum for ACCOLADE and its unique offering.

20 Sep

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Latest design work : Boston Scientific CRT-P product brochure

September 20, 2014 | By |

Boston Scientific European Product Launch Brochure CRT-PBoston Scientific European product launch brochure, CRTP, SpreadOur client Boston Scientific asked us to design and print a product brochure for the launch of their next generation CRT-P product (Cardiac Resynchronisation Therapy Pacemaker).

The purpose of the brochure was to highlight the key benefits of the X4 CRT-P product and position Boston Scientific as the designer of advanced Cardio Rhythm Management products that are innovative, benefit focused and evolved through clinical proof.

The print communication was designed for translation and distribution across the English, French, Italian, German and Spanish markets, to a target audience of specialist cardiologists. electrophysiologists and radiologists.

View the product brochure PDF on the Boston Scientific website.