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Why sports is more than just a game
Why sports is more than just a game As a designer, I am fortunate to have a job that allows me to be creative and express myself in ways I wouldn’t be able to do in many other industries. The rewards from working as a designer are countless but on occasion,...
Why it’s OK to challenge
Why it's OK to challenge This month we’ve been reflecting on what causes stress and how, together, we can best support one another. Some of us have taken the opportunity to blog about our experiences and why, working in the creative sector, can be stressful....
It’s not a dream job if it’s a nightmare to maintain
It's a not a dream job if it's a nightmare to maintain When I started out my career in animation, I would often work 9am to 3am; even on weekends. The long hours were fuelled by my passion and eagerness to learn, develop and to please. I wasn’t alone of course,...
The Good, the Bad, and the Ugly
The creative sector is one of the most stressful industries to work in*. Unforgiving deadlines, juggling multiple stakeholders, and managing budgets along with client expectations certainly keeps us on our toes, and can keep us awake at night too!
Some stress is good for us; it releases adrenaline which propels us into action and focuses the mind. It keeps us alert and can even release some of those ‘feel-good’ endorphins.
Then there is the bad stress. This is the kind that weighs us down; it makes us feel overwhelmed, anxious, ‘foggy’, and irritable, leading to feelings of depression, low self-esteem, and a loss of control.
How video and animation positively impact Corporate Communications
Video has become the most important and consumed source of media for marketing, particularly within Corporate communications. 92% of marketeers see it as a vital part of their marketing strategies and 54% of consumers want to see more video content from brands. ...
To NFT, or not to NFT, that is the question
The new trend on the block, Non-Fungible Tokens (NFTs). With the first NFT, “EVERYDAYS: THE FIRST 500 DAYS” by Beeple, selling for an eye-watering $69 million, this new world of producing and procuring art has created quite a stir. Understanding what an NFT is has...
How bad UX nearly caused a nuclear meltdown
Nuclear meltdown and UX, two topics that you wouldn’t expect to see in the same sentence. Yet there is an important story behind this and how not considering the UX, prior to the launch of a product or design, can lead to severe malfunctions within businesses or, in...
Step inside our 360° virtual studio
Welcome to the Gosling virtual studio.This space allows you to take a 360° tour around our studio, interacting with different touch points to find hidden content. By clicking on the different points throughout the room, you can take a look at our recent case studies,...
How being social savvy can help your agency
Since Facebook’s launch in 2004, social media has grown from teenagers discussing their weekends, to enabling businesses to create and grow their brand identity. The evolution of social media- in a short seventeen years- highlights how fast-paced the market is. There...
The importance of 360° spaces and virtual reality in 2021
Virtual reality and 360° rooms in the last year have increased in popularity to overcome the lack of in-person events and conferences; the ‘new’ marketing is unfolding. At Gosling, we have adapted marketing strategies to allow businesses to target changes in their...
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